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In fact, these three formats are even less likely to become evergreen content than podcast episodes. However, given the fact that podcasts are becoming increasingly popular, we believe it was useful to highlight this finding. Key takeaway: Podcast episodes tend to generate buzz immediately after they're published. However, the number of podcast episodes that gain shares and links over a long period of time is very small. Content that receives engagement on Reddit is likely to become evergreen content. Next, we looked at how engagement across different channels affects evergreen content. Specifically, they looked at the correlation between shares on four popular social networks and content becoming evergreen. The results of this survey are as follows. Image title: Content that gains engagement on Reddit is highly likely to become evergreen content Vertical axis: Correlation with evergreen score Horizontal axis: Social network Among the articles in our dataset, content that receives high engagement on Reddit is relatively likely to be shared over time. Why is this? Like other social platforms, Reddit users are interested in news articles, recently published content, trending videos, and more .
In fact, there are also several subreddits where you can discover new content on different topics. But unlike other platforms, Reddit seems to have a lot of users interested in timeless content . This includes entertainment articles and videos published several years ago. Here, we would like to introduce articles from Belgium Phone Number Data our dataset that have received a lot of engagement on Reddit. (The evergreen score for this article ended up being very high.) Unlike news articles or TMZ articles, these are stories that people will still find valuable months, years, or even decades after they're published. In fact, Reddit can help you identify what topics might become evergreen content in your industry. Key takeaway: Reddit engagement is highly correlated to the likelihood that your content will gain links and shares over time.

There is no correlation between the number of shares on Twitter and the evergreen score. We found that content with a high number of shares and retweets on Twitter did not have a high evergreen score. Image title: There is no correlation between the number of shares on Twitter and Evergreen Score Vertical axis: Correlation with Evergreen Score Horizontal axis: Social network This may not come as a surprise to those familiar with Twitter. Twitter is a platform focused on the here and now (in fact, Twitter's tagline is "Discover the Now"). There is also the fact that the most shared articles on Twitter are news articles.
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